brand design
brand collateral
edm marketing
website graphics
social media graphics
video editing
flat-lay photography
merchandise
image credit: Laura Du Vè
Unity Cove is a queer-owned swimwear brand based in Melbourne, creating comfortable active swimwear that finally 'feels right'. Unity Cove believes swimwear should empower everyone to feel comfortable, confident, and authentically themselves.
I have been working alongside the brand's Founder, Konnie, for the past few months to level up Unity Cove's visual presence -crafting the powerful visual language she had always envisioned. I have built and defined a clear visual branding language that is recognisable and reflective of the brands values and positioning.
social media
The largest transformation for Unity Cove so far has been the creation and implementation of a consistent, brand-focused social media identity. Each post visually reiterates the brand's ethos and market positioning as inclusive, queer-first and premium-quality. Repeated brand elements (colours, fonts, layouts) ensures UGC and brand photography works together seamlessly within the feed, creating an uninterrupted viewer experience whilst building brand equity through consistent visuals.
social media graphics
simple yet effective animations for reels
edm + website graphics
Konnie and I worked together to ensure visual consistency through all touch-points of the brand. Email marketing required a complete transformation, and is now more impactful than ever - with bold, on-brand visuals within an easy-to-use template system.
website banner - sale
email designs
print media
So far, Unity Cove has been a mostly digital project due to their presence as an online brand. Recently, Unity Cove has appeared at Midsumma festival for their first-ever IRL appearance. Below are some designs I crafted to spruce-up their stall presence.
pull-up banners for market stalls
stall back wall banner
merchandise
branded hats
branded + pride stickers <3
flat-lay photography
